Our Values
Rooted in a conscious lifestyle, our commitment to sustainability remains at the forefront of each creation. Embracing small-scale production, we ensure that every item embodies quality and environmental mindfulness, from our range of eco fabrics and knits to our sustainable packaging, to sourcing and featuring natural and recycled fabrics.
Exclusive Collaboration x Slowtide
The perfect adventure towel. Highly absorbent and quick-drying, it soaks up 4x its weight in water and dries twice as fast as a standard cotton towel. With a 350 GSM terry texture, it's durable, sand-free, and compact for easy travel. Whether you're at the beach, gym, or on a hike, this versatile towel is your go-to companion. Plus, it's made from 100% post-consumer waste—about 23 recycled plastic bottles—certified by the Global Recycled Standard for a sustainable choice you can feel good about.
Match with our Hale'iwa Māno Surf Suit
Meet New Recycled Swim
Discover our silky smooth recycled swim fabric, custom dyed and printed. Made from recycled polyamide, it offers softness, strength, and durability with excellent stretch, UV protection, and breathability. Designed for a snug, comfortable fit, it shapes the silhouette while allowing full freedom of movement. Shop Here
Are you the next Strait Babe?
Follow us on instagram @strait.thelabel to learn more #StraitBabes
Shop Babe Capsule
Meet New Recycled Swim
Discover our silky smooth recycled swim fabric, custom dyed and printed. Made from recycled polyamide, it offers softness, strength, and durability with excellent stretch, UV protection, and breathability. Designed for a snug, comfortable fit, it shapes the silhouette while allowing full freedom of movement. Shop Here
Are you the next Strait Babe?
Follow us on instagram @strait.thelabel to learn more #StraitBabes
JOURNAL
HAWAI'I SWIM SHOW
HNL POP UP SHOP
